Paid advertising only works when it’s treated like a system — not a slot machine.
We build and manage paid media programs that are designed to generate qualified demand, control acquisition costs, and scale profitably over time. Every campaign is backed by clear tracking, disciplined testing, and continuous optimization.
No wasted spend.
No vanity metrics.
Just ads that pull their weight.
Paid media performance comes from structure, speed, and ruthless prioritization. Here’s how we run it.
We start by understanding your business model, margins, sales process, and growth targets. If paid ads can’t work profitably, we’ll tell you upfront.
We design campaign structures, audiences, creatives, and offers with testing in mind. Every decision has a hypothesis behind it.
We analyze performance data early and often, doubling down on what’s working and cutting spend where it’s not delivering results.
Paid ads don’t live in a vacuum. We align campaigns with your landing pages, CRM, and follow-up process so leads don’t fall through the cracks.
Creatives, copy, and targeting are constantly refined based on real performance — not opinions.
Once performance is validated, we scale budgets responsibly to protect efficiency while driving growth.
We focus on channels where intent, targeting, and measurement actually matter.
Google Ads is about showing up when buyers are actively searching. We focus on high-intent keywords, clean account structures, and conversion tracking that ties spend to revenue.
We use paid social to build demand, retarget high-intent users, and support the full funnel — from awareness to conversion.
Programmatic advertising allows for advanced targeting across premium inventory. Ideal for brands that need scale, frequency, and efficiency beyond traditional platforms.
We use enterprise-grade ad platforms, analytics, and automation tools to manage spend, performance, and reporting.








Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Trustindex verifies that the original source of the review is Google. Brian and Kevin at 4th Line Marketing were outstanding to work with. Their communication, professionalism, and marketing knowledge stood out from the start. Their initial consultation showed how thorough and client-focused they are. I’d highly recommend connecting with them if you’re looking for a marketing team that truly knows their craft!Posted on Sean DurocherTrustindex verifies that the original source of the review is Google. Kevin a Brian have took our business to the next level! If you want professionalism and top notch service these are your guys! Highly highly recommend these two for any marketing needs!Posted on Brandon ProctorTrustindex verifies that the original source of the review is Google. I can't say enough good things about 4th Line Marketing LLC! From start to finish, they made the process of building my business website smooth, stress-free, and fun. They listened to my vision and brought it to life even better than I imagined. The design is clean, modern, and totally on-brand, and the functionality is exactly what I needed. The team was responsive, professional, and always quick to make adjustments and offer helpful suggestions. If you're looking for a talented, reliable, and creative web design team, this is the one. Highly recommend!Posted on Paula WhittenTrustindex verifies that the original source of the review is Google. Kevin and his team provided our company with an amazing website. His team was flexible with our company's needs and provided insightful marketing tips.Posted on Mary DoyleTrustindex verifies that the original source of the review is Google. I’ve had the pleasure of working alongside Brian Bachnak at 4th Line Marketing, and I can say with confidence that he is one of the most dedicated and knowledgeable professionals in the digital marketing space. Brian consistently brings fresh ideas to the table, whether it’s web design, SEO, or pay-per-click strategies, and he always goes above and beyond to deliver results for clients. He’s collaborative, reliable, and truly cares about helping businesses grow. If you’re looking for someone who combines expertise with integrity, Brian is the person you want on your team.”Posted on jeremy vaneveryTrustindex verifies that the original source of the review is Google. The team at 4th Line work for your business's success as if it was their own. Brian's dedication and enthusiasm for your success is evident in every interaction. They have the minds for true marketing tailored to your industry, not just cookie cutter options. If you're ready for true growth in your business call Brian and the team at 4th Line MarketingPosted on Megan TrouttTrustindex verifies that the original source of the review is Google. these guys are the real deal! Constantly changing the game, trying new strategies like Geo fencing, as well as evaluating what’s working and what’s not each month to keep you at the top of the list.Posted on Metro After School & Summer Camp ProgramTrustindex verifies that the original source of the review is Google. These guys are the real deal! Knowledgeable and hard working they don’t just bill each month and set it and forget they’re constantly modifying and re-strategizing to make sure you secure the #1 spot on google and socials!Posted on David FoxTrustindex verifies that the original source of the review is Google. Brian is the man! He’s truly a master in his craft! Knows how to run ads but also takes a unique approach like implementing geofencing specifics trade shows and strong SEO to boost traffic. The work effort from him and his team is unparalleled. 10/10Posted on Metro Jiu-Jitsu AcademyTrustindex verifies that the original source of the review is Google. Kevin is absolutely incredible. He knows exactly how to target your customers and he has generated tons in sales for us. Anyone looking to grow their brand, there is nobody I would recommend more than Kevin from 4thlinemarketing! 10/10.Posted on Varsity Gripz